Baked In is my weekly newsletter about baking, building a cottage bakery, and making a meaningful life in the kitchen.

I’m Joy Wilson, also known as Joy the Baker, a recipe writer on the internet since 2008 and author of several cookbooks. These days I’m writing from my kitchen in Bellville, Texas where I’m running The Bakehouse Texas, living in an 1888 Victorian house, and becoming a first-time mom in my 40s.

Baked In is where the life behind the baking happens.

Free subscribers get:

• A new newsletter every Monday
• Kitchen notes and seasonal baking inspiration
• Recipe revivals from the Joy the Baker archives
• Occasional cookbook interviews and giveaways

Paid subscribers get a closer seat in the kitchen:

• Monthly video bake-alongs so we can bake together
• Bakehouse Texas deep dives — behind-the-scenes of building a cottage bakery
• Personal essays and stories
• Subscriber-only conversations and seasonal extras

I’m so glad you’re here!

With love and butter,

Joy